We exist at the intersection.
BRXND exists where marketing meets artificial intelligence—not to speculate about the future, but to connect those building it. We're practitioners first, speculators never.
What we do
Newsletter, conferences, experiments
Who we serve
Marketers and technologists
Join the world's best brands
Past attendees come from some of the most recognized companies.
How we work
Core principles that guide everything we do.
Doers over speculators
Doing and learning, not talking and speculating.
Show over tell
What's real and possible, not just theory.
Process over perfection
The journey matters as much as the outcome.
Who is BRXND for?
Marketers
Advertisers
Creatives
Strategists
Executives
Technologists
Data Scientists
Media
Latest from the BRXND Dispatch
A newsletter covering the intersection of brands and AI, featuring tokens, tactics, and insights.
The Future of Search and the Death of Links // BRXND Dispatch vol 96
Tom Critchlow shares data on declining clicks, why AI overviews are changing search behavior, and why he's still optimistic about the open web's survival.
Read More
Tokens & Tactics #18: Kill the Magic
Nic Hodges on building a Claude Code setup with 15 years of notes and why understanding how LLMs actually work reveals their real power.
How Consumers Are Actually Using AI // BRXND Dispatch vol 95
Dan Frommer shares data on ChatGPT's 800 million users, why it's become less about work, and the surprising generational divide in AI sentiment.
Tokens & Tactics #17: Making AI Work for Nonprofits
Perry Hewitt on her work at data.org helping organizations use AI for social impact, treating AI as a bureaucracy expert, and managing her cross-country move with ChatGPT as project manager.
Frankensteining an AI Practice // BRXND Dispatch vol 94
Mike Houston's BRXND NYC talk on building Amazon's creative AI lab through messy experiments, monthly show-and-tells, and using AI for the monotonous work so creatives can actually create.
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Connect & collaborate
BRXND's mission is to help the world of marketing and AI connect and collaborate. We bring together world-class marketers and game-changing technologists.
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Our Flagship Conference
BRXND Dispatch
A newsletter covering the intersection of brands and AI, featuring tokens, tactics, and insights.
West Coast Edition
Experiment
CollXbs
An AI-driven brand collaboration engine. All products are imaginary and generated by people like you.
About Noah Brier
20 years at the intersection of marketing and technology, from award-winning agencies to co-founding Percolate.
About
Noah Brier
What is BRXND?
BRXND is an organization at the intersection of marketing and AI, with the mission to propel marketing forward with events, education, consulting, and experiments that combine the power of brands with the amazing potential of AI.
We explore this intersection through our newsletter, the BRXND Dispatch, which focuses on the practical realities of using and building these new tools rather than mere theory.