- Name
- James Gross
- Role
- Co-Founder
- Company
- Alephic

James Gross is the co-founder of Alephic, an AI-first consultancy tackling marketing's most complex challenges. Previously, James co-founded Percolate, a pioneering content marketing platform serving giants like Unilever and GE, which was acquired by Seismic in 2019. He also co-founded Micromobility Industries, the largest community for small electric vehicles, and is the founder of Ride AI, focusing on autonomous vehicle marketing challenges. James has a track record of identifying technological shifts and building solutions that help enterprises navigate transformative moments in marketing and mobility.
Reflections on the Day
Noah, James Gross, and Mark reflect on the day’s sessions, connect the creativity and operations themes, and discuss what participants can take back to their own work.
NYC 2026Putting AI to Work for the People Who Run Your Stay
Hilton’s Danelle Williams explores how AI can make brand expertise more useful to hotel teams. Starting with Rapid Review, she’ll discuss how AI-assisted workflows could reduce repetitive work, speed up human review, and deliver better information to guests.
NYC 2026
AI & The Enterprise
Bloomberg Beta partner James Cham and Alephic co-founder James Gross on AI investment trends and the outlook for agents
LA 2025