Keith Butters
Creative Engineering Director, WeTransfer
About
Technology and Creative consultant @ Primitive Craft & Ancient Creative Engineering Director @ WeTransfer. Formerly Co-founder and CXO / CTO of The Barbarian Group, CTO KBS, Global Board Member Forsman & Bodenfors, Director of Creative Technology @ Local Projects.
Sessions & Events
BrXnd Ad Turing Test
NYC 2023
As part of this inaugural BrXnd Conference, we will be running an “ad Turing test.” For the unfamiliar, the “Turing test” was a game proposed by famed computing pioneer Alan Turing as a way to test the intelligence of a machine. In his original thought experiment, he wondered whether you could build a computer that could fool a person into believing it was human. During this session we will talk about the test, show the results, hear from one of the AI teams on how they approached the problem, and speak to one of the jury members about their experience judging the first ad Turing test.
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