About This Session
Step inside a day-in-the-life of leading Coinbase's Creative Studio, where someone always has a "game-changing" idea involving AI. From early morning CEO Slacks to late night prototyping sessions in Runway, follow Patrick Marzullo through a day of fielding everyone's latest AI breakthrough. This honest look reveals what it's really like when your CEO, creative teams, marketers, and external partners all think they've cracked the AI code and somehow you're supposed to make it happen. Through real moments of "wait, what?" and "oh, that actually works," plus the occasional AI-generated disaster, discover how curiosity is the key to finding real leaps forward. No lectures or mind-blowing predictions. Just the truth about what happens when everyone knows AI is a massive opportunity and we're all figuring it out together.
