About This Session
Computer vision has unlocked a new data source - creative data - to help marketers measure their creative decisions at scale. But beyond spoitting objects in ads, what can we do with this data? Join Josh Nafman, VP of Digital, Media, and Data at Diageo, and Anastasia Leng, Founder & CEO of CreativeX, as they demonstrate the various applications of that data to drive creative quality, measure content utilization, and tackle creative attribution.
